Sales Manager
- Revenue & Share Growth: Manage the sale of advertising time and digital platforms to achieve revenue targets and grow station market share.
- Personnel Leadership: Recruit, train, coach, and evaluate direct reports; resolve personnel issues in a timely, professional manner.
- Strategic Planning: Develop, implement, and evaluate multiplatform business plans and accurate weekly revenue forecasts.
- Inventory & Pricing: Maintain expert knowledge of market conditions, ratings, and pricing to effectively manage inventory and yield.
- Client & Agency Relations: Create and maintain strong relationships with local contacts and national agency partners; periodically entertain clients to drive business.
- Financial Accountability: Motivate and coach team to meet quarterly quotas for new business and digital sales.
- Operational Liaison: Collaborate with Traffic, Finance, and Creative Services departments to resolve copy issues, manage billing discrepancies, and facilitate commercial production.
- Administrative Diligence: Proficiently operate systems like Wide Orbit and Workday to complete required assignments and employment documentation.
- Local Travel & Driving: Must possess a valid driver’s license and maintain a clean motor vehicle record and personal insurance for frequent travel to client meetings, site visits, and business entertainment.
- Field Presence: Regularly attend client meetings and production functions, which involves walking extended distances and navigating stairs.
- Movement: Regularly moves through the station and off-site locations to coordinate work and manage sales-related activities.
- Physical Activity: Regularly stand, walk, and sit; occasionally lift/carry materials up to 25 lbs.
- Communication: Constantly uses verbal, audible, written, and visual abilities to perform essential leadership functions.
- Experience: Proven track record in media sales management with experience in both local and national market trends.
- Skills: Strong negotiation skills; proficiency in Wide Orbit and CRM software.
- This list of duties is not exhaustive, and duties may be added, deleted or changed at any time, without notice.
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