Senior Product Manager
Full-time
Description
Company: LiveTrends Design Group
Position: Senior Product Manager
Reports to: VP of Sales & Marketing
Position
Primary responsibilities are to develop, oversee, and manage the allocated product accounts, by product planning and execution all through the lifecycle of the business. This entails, but is not limited to, gathering and prioritizing requirements for the product, assisting with the vision for the product, and collaborating with the design, marketing, sales, and operations departments to ensure that the financial and consumer satisfaction goals are met. In addition to this, the Senior Product Manager must ensure that that the company’s overall strategy and goals are supported by product design.
SPECIFIC ACCOUNTABILITIES
Strategic Planning
- Plan and manage every step of the product lifecycle stages to ensure timely completion – business model, customer discovery, product design, marketing planning, sales techniques, and launch.
- Brainstorm and work with cross-departmental partners to ensure the entire product launch process is flawless.
- Work with leaders across the company to drive to reach company’s sales goals.
- Understand and plan for any gaps that the Sales team may face based on product availability.
- Develop strategies based on product performance for B2B and B2C.
- Curation of products for customer specific needs, based on collaboration of Design and Sales.
- Cross train costing and development across all customers – Lowes, Costco, Mass Market, Customer Specific, etc.
- Create and maintain product timelines across multiple departments ensuring the product launch stays on track.
Product Development
- Maintaining the product vision and keeping it communicated consistently across company wide.
- Understand sales hubs' needs and desires – products lines, price points, shipping methods.
- Determines product pricing by utilizing market research data.
- Finding creative solutions to launch innovative products.
- Complete all preliminary costings for allocated product accounts.
- Know product collections inside and out to be able to train, educate, and advise any company member about a specific product.
- Communicate designer’s visions to factories in a timely manner and maintain relationships.
- Assesses allocated accounts market competition by comparing the company's product to competitors' products.
- Coordinate with Design to make critical decisions related to product developments.
- Collaborate with Marketing team on additional packaging needs to properly advertise items.
- Work with industrialization team to ensure that items are packaged correctly for when items go to the production line.
- Review product designs and recommend changes to design based on cost or production constraints.
- Develop relationships with vendors across multiple item types.
Requirements
Specific Skills & Requirement
- Bachelor’s degree in marketing, business administration or a relevant field.
- A minimum of 3-5 years’ experience in a similar role.
- Capacity to manage various projects and work to tight deadlines.
- Excellent leadership skills.
- Outstanding written and verbal communication skills.
- Advanced Microsoft Office skills, in particular Excel and PowerPoint.
- Excellent communication and presentation skills.
- Self-starter, results-oriented and able to thrive under pressure.
- Nimble with the ability to multitask and embrace last-minute changes.
- Great collaborator and able to work with colleagues at all levels.
- Able to meet tight deadlines.
- Organized with strong attention to detail.
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