Medical Field Sales Representative

SoftWave TRT
Orlando, FL

About Us:

SoftWave TRT is a fast-growing medical device company revolutionizing regenerative medicine with FDA-cleared shockwave therapy devices used by top healthcare providers nationwide.

SoftWave is seeking a high performing Field Sales Representative that will target and win new accounts, manage and track their sales pipeline, and generate revenue growth. This is a hunter sales role that will drive new revenue quarter over quarter.

Preferred locations include: Texas (Dallas, Houston, or Austin), California, Mid Atlantic region, Florida (Orlando, Tampa), Chicago and surrounding area, New York & New Jersey, VA & Maryland territories.

Role overview:
  • Own the full sales cycle and close new business as the top priority.
  • Convert inbound leads and develop pipeline through outbound prospecting and follow-up.
  • Conduct discovery, demos, and closing conversations that drive commitment and revenue.
  • Execute high-volume, high-quality sales activity to consistently meet or exceed quota.
  • Independently handle objections, pricing discussions, and ROI justification.
  • Build, manage, and advance a pipeline with new leads from specific verticals or geographic area .
  • Maintain accurate CRM data and forecasting with clear next steps and timelines.
  • Ensure clean handoff post-close and remain accountable for early provider activation.
  • Continuously improve close rates using coaching feedback, metrics, and sales tools.

Key Responsibilities:
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

  • Deliver new revenue by consistently closing qualified opportunities.
  • Own a personal revenue number and be accountable for hitting or exceeding quota.
  • Progress deals to closed–won with speed, discipline, and strong decision control.
  • Maximize win rate by qualifying hard, positioning value effectively, and closing decisively.
  • Maintain a healthy closing pipeline that supports predictable revenue output.
  • Shorten sales cycles by creating urgency and removing deal friction.
  • Protect forecast accuracy by committing only deals with clear buyer intent.
  • Ensure revenue realization by closing deals that activate and go live successfully.
  • Continuously improve closing effectiveness through coaching, data, and self-inspection.
  • Other duties as assigned.

Qualifications:
Required:

  • Proven, successful background in B2B sales, healthcare sales, or clinical experience.
  • Ability to learn about medical procedures and technical device specifications.
  • Strong presentation, negotiation, and interpersonal skills.
  • Ability and willingness to travel within specific territory.
  • 3+ years of experience in a clinical or medical device setting, with a demonstrated history of achieving sales targets.
  • Strong organizational skills, with the ability to manage large territories, prioritize tasks, and maintain detailed records.
  • Proficiency in CRM software (e.g., Salesforce) and Microsoft Office Suite.
  • Knowledge of chiropractic, physical therapy, wound care, or SoftWave products is a plus but not required.

Physical Requirements:

  • Sitting, standing and walking, which may be for extended periods of time
  • Lifting and carrying, up to 100 lbs
  • Pushing, pulling, and reaching overhead
  • Manipulation of objects and materials, including holding, grasping, turning, and touching
  • Driving
  • Climbing ladders or stairs
  • Hearing, in-person and through the telephone or electronic device (such as a computer)
  • Speaking, in-person and through the telephone or electronic device (such as a tablet or computer)
  • Visual acuity, both near (i.e. clarity of vision of approximately 20 inches or less) and far (i.e. clarity of vision of approximately 20 feet or more)
  • Regular and predictable attendance

Why Join SoftWave:

  • Competitive pay
  • Health, dental, and vision insurance
  • Paid Holidays & PTO
  • Benefits: Dental insurance, Health insurance, Paid sick time, Paid time off, Paid training, Vision insurance
  • Role locations: Texas (Dallas, Houston, or Austin), California, Mid Atlantic region, Florida (Orlando, Tampa), Chicago and surrounding area, New York & New Jersey, VA & Maryland territories.


The responsibilities outlined in this job description are intended to describe the general nature and level of work performed by individuals assigned to this role. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required. Management reserves the right to amend and change responsibilities to meet organizational needs as necessary.

SoftWave TRT is an equal opportunity employer. We make employment decisions solely based on business needs, job requirements, and individual qualifications without regard to race, gender, religion, ethnicity, age, or any other status protected by the law.

Posted 2026-01-30

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