Marketing Manager
- Define target audiences, geotargeting, and messaging frameworks for campaigns.
- Establish campaign objectives, KPIs, and budget allocations that align with business goals.
- Manage the media mix and budget across paid search, social, and other advertising platforms.
- Provide clear campaign briefs, ensuring alignment, consistency, and executional excellence.
- Partner with Client Services to align lead flow, prioritization, and follow-through.
- Oversee campaign performance and proactively adjust budgets and targeting as needed.
- Own accountability for lead generation results, pipeline health, and media ROI.
- Play a critical role in shaping the company's growth and outreach strategy.
- Collaborate with a passionate team committed to meaningful impact.
- Competitive compensation and benefits package.
- Opportunities for professional growth in a mission-driven organization.
- Proven experience in marketing campaign management with a focus on paid media.
- Strong analytical skills with the ability to track ROI and optimize campaigns.
- Deep knowledge of digital media channels including search, social, and display.
- Experience developing and managing marketing budgets.
- Excellent communication and collaboration skills with both creative and client-facing teams.
- A data-driven mindset with the ability to translate insights into action.
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