Digital Catalog & SEO Manager
Kforce is seeking an Ecommerce Manager to Develop and execute SEO strategies to improve organic visibility, rankings, and traffic across all site pages of the client. Responsibilities:
- Continuously monitor, analyze, and optimize SEO performance, including technical health, on-page content, and keyword targeting, to maximize organic ROI
- Lead catalog management efforts, including product data accuracy, categorization, and content optimization to drive discoverability and sales
- Develop catalog, product, and site search enhancements using existing platforms and available datasets
- Implement interlinking, content enhancements, and strategies to maximize traffic from generative AI search
- Manage projects from planning to execution, ensuring alignment with timelines, budgets, and cross-functional stakeholders
- Collaborate with internal teams and external partners to coordinate catalog updates, campaign launches, and process improvements
- Demonstrate behaviors consistent with the Company's Vision, Mission, and Values in all interactions with customers, co-workers, and suppliers
- Adhere to all company policies, procedures, and safety standards
- Bachelor's degree in Marketing/Digital Marketing
- 5+ years of experience
- Proficient at SEO strategies, running Google ads, Google Analytics 4, Excel
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