Channel Account Executive

CoAd Summary:

CoAdvantage is a leading human resource solutions provider for small to mid-sized companies. We are HR experts who partner with small businesses nationwide to administer payroll, benefits, workers’ compensation and core HR management. Headquartered in Bradenton, Florida, CoAdvantage has offices throughout Florida, Georgia, Alabama, Texas, Oklahoma, Colorado, California, North Carolina, New Jersey and New York, and serves more than 100,000 worksite employees in all 50 states. We’re looking for the best professionals in our markets who are interested in building a successful and rewarding career and be part of a focused, energetic team dedicated to delivering excellence to America’s small business owners.

Position Summary:

The Channel Account Executive is responsible for driving revenue growth by acquiring and managing franchise clients across a national footprint. This role focuses on selling payroll and workforce management solutions tailored to multi-location franchise organizations. The ideal candidate is a results-driven sales professional with experience in B2B sales, franchise models, and payroll or HR technology solutions.

Essential Job Functions:

• Identify, prospect, and close new business opportunities within national and regional franchise organizations
• Develop and execute strategic sales plans to penetrate franchise networks and expand market share
• Build and maintain relationships with franchise owners, corporate decision-makers, and key stakeholders
• Conduct needs assessments and deliver customized payroll and workforce management solutions
• Manage the full sales cycle from lead generation through contract negotiation and close
• Collaborate with marketing, product, and implementation teams to ensure successful client onboarding
• Maintain accurate sales forecasts and pipeline reporting using Salesforce.
• Attend industry events, trade shows, and franchise conferences to generate leads and build brand presence
• Stay informed on industry trends, compliance regulations, and competitive offerings

Required Skills and Experience:

• Bachelor’s degree in Business, Marketing, or related field (or equivalent experience)
• 3–7+ years of B2B sales experience, preferably in payroll, HR tech, or SaaS
• Experience selling into franchise or multi-location business models strongly preferred
• Proven track record of meeting or exceeding sales quotas
• Strong consultative selling, negotiation, and closing skills
• Ability to manage complex sales cycles and multiple stakeholders
• Proficiency with CRM platforms (e.g., Salesforce, HubSpot)
• Willingness to travel as needed (national scope)

EEO

CoAdvantage is committed to providing equal employment opportunities to all employees and applicants without regard to race, color, religion, national origin, ancestry, citizenship status, age, sex (including pregnancy, childbirth, breast feeding and pregnancy-related medical conditions), gender, gender identity or expression, sexual orientation, marital status, uniform service member and veteran status, disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances.

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