FLX Account Executive

OVERVIEW OF THE COMPANY

Fox TV Stations

FOX Television Stations owns and operates 29 full power broadcast television stations in the U.S. These include stations located in 14 of the top 15 largest designated market areas, or DMAs, and duopolies in 11 DMAs, including the three largest DMAs (New York, Los Angeles and Chicago). Of these stations, 18 are affiliated with the FOX Network. In addition to distributing sports, entertainment and syndicated content, our television stations collectively produce approximately 1,200 hours of local news every week. These stations leverage viewer, distributor and advertiser demand for the FOX Network’s national content.

JOB DESCRIPTION

FLX ACCOUNT EXECUTIVE (Full-Time Regular): Come join Tampa Bay’s top rated news station and sell a best in class OTT platform alongside the broadcast sales team! WTVT FOX13 is seeking a Digital Account Executive who is experienced in business development and has established contacts to make an immediate impact in its rapidly growing digital business. The ideal candidate will be based out of Tampa, FL. Be part of a winning team with a diverse culture that believes in supporting, mentoring, and training our staff. As part of our total compensation benefits package we offer comprehensive medical plans, three weeks’ vacation, 401k, and tuition reimbursement just to name a few.

Duties and Responsibilities:
Candidate will have responsibility of developing and maintain a robust sales pipeline of qualified clients for the Fox Local Extension (FLX) OTT platform.

• Source new sales opportunities through a combination of identifying and researching potential accounts and soliciting new business via outbound communication as well as inbound lead follow-up.
• Maintain a consistent presence out in the field building relationships and presenting, live or via Zoom, the benefits of the FLX platform.
• Quickly become a product expert in order to participate in brainstorming, staff meetings, client meetings, researching and assisting in proposal development and campaign reporting.
• Collaborate with the Research Director to develop and maintain custom presentations that further highlight the benefits and utility of FLX.
• Maintain expert knowledge of competitive OTT platforms and a clear understanding of the characteristics that give FLX a competitive advantage.
• Stewart client campaigns and work on a variety of weekly and monthly reports to develop impactful post campaign recaps and provide recommendations to further optimize client campaigns.
• Work closely with the Digital Sales Manager on every RFP and presentation for consistency in creating impactful campaigns that help our clients achieve the marketing objectives.
• Maintain a positive and effective working relationship with Ad-Ops, creative services, and finance departments.
• Other duties assigned as deemed necessary and appropriate.

Minimum Requirements:

• Experience with daily high-volume sales activity in a B2B sales environment.
• A sales hunter mentality with the ability to consult with clients and understand how your products can serve as the solution to help them meet their objectives.
• You have managed a book of business and understand how to organize/plan your day to meet deadlines in a fast-paced environment.
• You thrive in a metrics and results driven sales culture and have a track record to prove it.
• You have experience in building rapport, providing technical information and explanations, and preparing presentations.
• Has established OTT/Digital relationships and is able to make an immediate impact on a sales team.
• Digital Video Advertising and/or Digital Agency/Digital Publisher experience preferred.
• Strong written/oral communications, presentation and account management skills are also required.
• Proficiency in Word, Excel, and PowerPoint required.
• Varied hours, weekends, holidays and local travel is required. Must have or be willing to obtain reliable transportation and a valid driver’s license with a good driving record.

College degree (or equivalent work experience) and 1 to 3 years digital sales experience is required.

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