Area Vice President - Employee Benefits & PEO Advisory

Area Vice President – Employee Benefits & PEO Advisory

South Florida Territory

About the Opportunity

We are a rapidly growing employee benefits, PEO advisory, HR technology, payroll, and property & casualty consulting organization with a national presence and an entrepreneurial culture.

Unlike traditional insurance brokerages or PEO organizations, our consultative model allows advisors to recommend the best solution for each client, including:

• Professional Employer Organization (PEO) Solutions
• Open Market Employee Benefits
• Level-Funded Health Plans
• Self-Funded Health Plans
• HR Technology Platforms
• Payroll Solutions
• Property & Casualty Insurance

This opportunity is ideal for a successful sales professional seeking to build a long-term book of business and recurring revenue stream rather than relying solely on first-year commissions.

Position Summary

The Area Vice President will be responsible for driving new business development throughout South Florida , partnering with employers to improve workforce strategy, employee benefits, HR technology, payroll infrastructure, compliance, and risk management solutions.

This is a highly consultative, relationship-driven sales role focused on generating new business and building long-term client partnerships. The position offers the ability to advise across multiple solutions, creating significantly greater earning potential than a traditional PEO-only sales position.

This is not an account management role.

Primary Responsibilities

Business Development

Generate new business opportunities through:

• Prospecting and cold calling
• LinkedIn outreach
• Email marketing campaigns
• Networking events
• Referral partnerships
• CPA relationships
• HR consultant relationships
• Private equity relationships
• Fractional CFO relationships
• Existing centers of influence

Prospecting Activities

• Outbound calling
• LinkedIn Sales Navigator outreach
• Email campaigns
• In-person prospecting
• Referral partner development
• Industry association involvement
• Networking events and business development activities

CRM & Sales Activity Management

Maintain pipeline activity and opportunity tracking through:

• Zoho CRM
• SalesLoft
• LinkedIn Sales Navigator

Advisory Responsibilities

Serve as a trusted advisor to employers by consulting on:

PEO Solutions

• Cost analysis
• Service evaluation
• Workers' compensation strategies
• HR support solutions
• Payroll infrastructure
• Technology platforms

Employee Benefits

• Fully insured plans
• Level-funded plans
• Self-funded plans
• Alternative funding arrangements
• Cost containment strategies

Workforce Strategy

• HR technology
• Payroll solutions
• Benefits administration
• Compliance initiatives
• Workforce optimization

Cross-Selling Opportunities

In addition to employee benefits and PEO services, advisors may identify opportunities for:

• Property & Casualty Insurance
• Payroll Solutions
• HR Technology
• Compliance Services

All cross-sold business is commissionable, providing additional income opportunities.

Licensing Requirements

Candidates must currently possess or be willing to obtain:

• Health & Life Insurance License

This licensing structure allows advisors to consult on both PEO and open-market employee benefits opportunities, significantly increasing flexibility and earning potential.

Compensation

Base Salary

$75,000 – $100,000

Compensation is negotiable and based on experience, production history, and industry expertise.

Long-Term Book of Business Opportunity

The true value of this opportunity lies in building a recurring revenue book of business.

Unlike many PEO organizations that heavily emphasize first-year sales compensation, advisors participate in the long-term growth and retention of client relationships.

Residual Compensation Structure

Upon reaching a validation threshold equal to 4x annual base salary in recurring revenue , compensation transitions to a residual income model.

Benefits

Health & Wellness

• Medical Insurance
• Dental Insurance
• Vision Insurance
• Life Insurance
• Disability Insurance
• Legal Benefits
• Pet Insurance
• Employee Assistance Program (EAP)
• Wellness Programs

Retirement

• 401(k)
• 4% Company Match

Ideal Candidate

• Proven success selling PEO, employee benefits, payroll, HR technology, or related B2B services
• Strong hunter mentality with a passion for business development
• Experience building relationships with business owners, executives, and professional referral partners
• Entrepreneurial mindset with a desire to build a long-term book of business
• Self-motivated, competitive, and highly consultative sales approach
• Desire to maximize earnings through both new business production and recurring residual income