SR. ANALYST, PRODUCT INSIGHTS
egion : Miami, FL
Ready for a fresh, new career? Look no further because one of the world’s most iconic brands can help you get there.
Why Join Us?
At Subway, “better” is baked into our DNA. We are a brand that believes in continued improvement … in our lives, our businesses, and our planet. From the handshake that started our very first sandwich shop to earning our position as one of the world’s leading restaurant brands, we’ve always embraced change and the path ahead. And today, we're making better living way easier.
Our purpose is about more than the food we serve in our restaurants. It’s centered on fueling healthy businesses and healthier lives. It is one of the most exciting times to join the Subway team and contribute to our transformational journey.
About the Role:
We have an exciting opportunity to support our Product Insights team as a Sr. Analyst, Product Insights based in Miami, FL. The Sr. Analyst, Product Insights will be tasked with being the impartial voice of the consumer by providing actionable insights that help guide the Subway menu/product pipeline strategy. This position will be responsible for playing a leading role in the product research process (particularly front-end innovation development phases) and identifying opportunities for traffic growth by conducting research to assess, refine & communicate product offerings through idea generation, concept and consumption testing. The Sr. Analyst should be a curious & proactive self-starter. While priority projects will be managed in partnership with the Insights Director, the ideal Sr. Analyst would have the ability to work independently as needed.
If you feel that this is the role for you, and you are successful with your application, be ready to be Bold , Empowered , Accountable , and ready to have Fun in a fast paced and agile working environment.
Responsibilities include but are not limited to:
- Manage the development and implementation of consumer research to guide Subway's product/innovation strategy + pipeline (ie, idea screening, concept test, TURF, CLT, taste test focus groups, etc.). Manage relationships with research vendors, design questionnaires/discussion guides, coordinate with XF partners to secure stimulus, analyze and present results to Director/team. Responsibility may also include being travel for in-person qual or CLTs.
- Responsible for playing a key role in designing and managing research for in-market product launches (test or national) - specifically market test research studies for both Guests and Operators (buyer reaction, Franchisee IDIs, mystery shop, etc.). Manage research vendors, design questionnaires/discussion guides, manage the analysis and present results to Director/team, Senior Leadership and cross-functional team members.
- Manage multiple teams of research vendors. Responsible for research vendor selection, quality control and report delivery (on time and at budget).
- Develop strong, collaborative partnerships with internal teams and external partners (i.e. IPC). Act as liason with other cross-functional team members.
- Support ad hoc research needs as required (ie, Subway EATS, menu trends analysis, competitive reviews, etc.)
Qualifications (some examples listed below):
- Bachelor's degree in Business, Marketing Research, Marketing, Advertising, Sociology, Psychology, Communications required.
- Minimum 2-3 years of experience in Market Research/Consumer Insights/Sensory Insights.
- Experience working in either client or market research vendor role is preferred.
- Ability to work independently in a fast-paced environment; must juggle multiple projects at once and remain flexible as priorities may change based on business needs.
- Creativity in suggesting out-of-the-box research solutions that are best suited to solve business challenges.
- Ability to analyze large amounts of information and utilize multiple data sources to mine insights.
- Strong presentation and written communication skills required.
- Must be detail-oriented.
- Must be curious & collaborative.
- Experience in consumer insights or market research required.
- Strong problem solving skills. Ability to identify and present viable solutions to research or business challenges that arise.
- Food service/restaurant industry knowledge a plus.
- Prior sensory/product testing experience a plus.
What do we Offer?
- Insurance Plans (Medical/Life)
- 401K
- Competitive Bonus
- Mobility Allowance
- Tuition Reimbursement
- Company Holidays
- Volunteering time
- And Many More…..
Actual pay is determined based on a number of job-related factors including skills, education, training, credentials, qualifications, scope and complexity of role responsibilities, geographic location, performance, and working conditions.
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