Freelance In-House Content Creator (Wellness & Lifestyle) (Remote)

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About Komuso Design Komuso Design is a family-owned wellness brand focused on one simple but powerful idea: your breath can change how you feel. Our products, including The Shift and Flex, are wearable breathing tools designed to help people regulate stress, reduce anxiety, and reconnect with themselves; anytime, anywhere.

We believe wellness should feel human, relatable, and real; not performative or preachy.

About the Role We’re looking for a highly creative, motivated, and original in-house freelance content creator to produce engaging, authentic content for all Komuso social channels. This role is ideal for someone who lives and breathes self-care, wellness, and storytelling; and knows how to turn everyday moments into content that connects.

This is not a “post-and-go” role. We want a creator with a real voice, real experiences, and real perspective; someone whose presence can’t be replicated by AI or templated content.

You’ll work directly with the co-founder of Komuso to develop content that educates, entertains, and builds community, with the ultimate goal of increasing engagement, follower growth, and conversion. Top-performing content will also be repurposed into paid Meta ads to scale growth.

Key Responsibilities Create original short-form and long-form content for Instagram, TikTok, and other social platformsDevelop relatable, human stories around breathwork, stress, anxiety, and everyday lifeShowcase Komuso products naturally through lifestyle content, education, humor, and storytellingTest creative angles that resonate emotionally and perform well organicallyCollaborate with the Komuso team on content strategy, messaging, and creative directionDeliver content that can be repurposed into paid Meta ads (UGC-style, native, high-performing creative)Track and share performance insights (engagement, saves, shares, comments, growth)Ideal Candidate Proven experience creating high-performing content on your own social channelsStrong engagement metrics that demonstrate your ability to connect with an audiencePrevious experience creating UGC for other brands (wellness, lifestyle, or consumer products preferred)Deep interest in self-care, wellness, breathwork, or mental healthExceptionally creative with a strong sense of personal voice and originalityNatural storyteller who can make breathing feel relevant to almost anyoneComfortable on camera and highly relatableBonus: able to incorporate humor without diminishing the messageResourceful, fiercely independent, and comfortable working with a small, fast-moving family businessWhat Sets This Role Apart We are intentionally seeking human qualities AI can’t replicate: intuition, nuance, lived experience, humor, imperfection, and emotional intelligence You’ll have creative freedom to explore new ways of talking about breath and calm. Your content won’t just live organically. it will help shape Komuso’s paid growth strategy

Compensation Freelance compensation consistent with industry standardsPerformance-based upsidePotential to earn into equity if your creative work leads to meaningful business growthWhy Komuso? Work directly with founders who value creativity and trust. Be part of a mission-driven brand redefining how people think about stress and wellness. Create content that actually helps people feel better.