Marketing Manager
**About This Role:**
Own the go-to-market engine that brings CMS Group’s cash-recovery and factoring solutions to small-business owners. You will craft data-driven, multi-channel campaigns that generate qualified leads for our sales partners and showcase our success-based pricing model.
**Ready to take the next step in your career?**
Join a team where your ideas matter, your growth is encouraged, and your work makes a real impact. Visit our company website to find detailed instructions on how to apply—your journey with The CMS Group starts here.
**Key Responsibilities:**
* Create and execute integrated marketing strategies for SMB audiences
* Run digital campaigns (SEM, paid social, email) from ideation through optimization
* Develop compelling content—case studies, webinars, thought-leadership pieces
* Analyze funnel metrics and iterate to improve CAC and lead quality
* Synchronize closely with Sales to ensure message-to-market fit
* Manage budget, agency partners, and creative resources for maximum ROI
* Lead client workshops that translate strategy into actionable marketing plans
* Keep abreast of fintech and recovery-industry trends to fuel innovation
**Requirements:**
* 5+ years of B2B marketing experience, ideally serving fintech or professional-services
* Proven success running ROI-positive digital campaigns
* Fluency with HubSpot/Marketo or comparable automation stacks
* Strong leadership and project-management chops in distributed teams
* Exceptional storytelling and copy-writing skills
* Data-first mindset with comfort in GA4 and attribution tooling
* Bachelor’s in Marketing, Business, or related field
* Previous work with small-business customer segments highly valued
**Benefits & Perks:**
* Competitive salary with performance bonuses
* Fully remote with flexible scheduling
* Autonomy over budget and creative direction
* Conference & professional-development stipend
* Comprehensive medical, dental & vision plans
* Leadership opportunities in a growing team
* Access to industry-standard marketing tech stack
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