Senior Business & Sales Manager

Role: Senior Business & Sales Manager

Location: Fort Lauderdale (in-person)

Salary: Competitive

We are seeking a commercially driven and highly motivated Senior Business & Sales Manager to lead and scale our U.S. commercial function. This is a leadership role responsible for driving revenue growth, managing and developing the Business Development team, strengthening strategic partnerships, and ensuring a high-performing sales culture across the business.

Senior Business & Sales Manager, the role

Leadership & Team Management

• Lead, manage, mentor, and develop the U.S. Business Development team, including BDOs and BDAs.

• Provide clear direction, structure, and accountability across all sales activities and KPIs.

• Conduct regular 1:1 meetings, coaching sessions, performance reviews, and development planning.

• Support recruitment, onboarding, and training of new team members.

• Foster a positive, collaborative, and high-performance culture focused on growth and continuous improvement.

• Work closely with the Head of Client Success & Partnerships to ensure alignment between sales and client retention strategies.

Revenue Growth & Commercial Performance

• Drive new business revenue growth across all service lines.

• Develop and execute sales strategies to improve conversion rates, outbound activity, and overall pipeline performance.

• Support and oversee negotiations, proposals, and commercial discussions for high-value opportunities.

• Identify opportunities for upselling, cross-selling, and expansion within existing client relationships.

• Ensure monthly, quarterly, and annual revenue targets are achieved.

• Maintain oversight of pipeline forecasting, sales reporting, and commercial analytics.

Sales Operations & Process Improvement

• Ensure CRM systems, reporting tools, and sales databases are maintained accurately and consistently.

• Improve sales processes, lead management workflows, and operational efficiencies across the department.

• Collaborate with Finance, Compliance, Operations, and Marketing teams to improve client experience and internal effectiveness.

• Assist in the development of outbound sales initiatives, lead revival campaigns, and strategic growth projects.

• Monitor KPIs and reporting metrics to identify trends, opportunities, and areas for improvement.

Partnerships, Events & Brand Representation

• Build and maintain strategic relationships with partners, service providers, and key stakeholders.

• Represent the business at industry conferences, networking events, webinars, podcasts, and ecommerce events.

• Support partnership initiatives and referral opportunities to drive business growth.

• Work closely with Marketing on campaigns, outreach strategies, and sales enablement materials.

• Act as a strong ambassador for the company within the ecommerce, compliance, and international expansion sectors.

Client & Commercial Oversight

• Support the management of key client relationships and assist with escalations where required.

• Ensure a consistently high standard of customer engagement and commercial professionalism across the team.

• Demonstrate strong commercial acumen and contribute to wider strategic growth initiatives.

• Provide regular reporting and performance updates to senior leadership.

• Support the development of scalable sales structures, processes, and long-term commercial strategy.

Senior Business & Sales Manager , the person
Essential

• Proven experience in sales management, business development, or commercial leadership roles.

• Strong experience managing and developing high-performing sales teams.

• Demonstrated success in driving revenue growth and achieving commercial targets.

• Strong background in direct sales, pipeline management, and customer relationship management.

• Excellent leadership, communication, negotiation, and interpersonal skills.

• Commercially minded with strong analytical and problem-solving capabilities.

• Highly organised with the ability to manage multiple priorities in a fast-paced environment.

• Strong CRM, reporting, and sales forecasting experience.

• Ability to motivate teams, drive accountability, and improve performance.

Desirable

• Experience within ecommerce, compliance, SaaS, fintech, tax, logistics, or professional services environments.

• Experience working within international expansion or cross-border commerce sectors.

• Exposure to partnerships, channel sales, or affiliate growth strategies.

About AVASK

We are an international professional services firm specialising in global tax compliance, consulting, and business solutions to e-commerce sellers expanding internationally.

We assist hundreds of Amazon FBA sellers as well as entrepreneurs across eBay, Shopify, and many other platforms. Providing clients with a comprehensive range of expertise - from practical guidance on cross-border transactions to ensuring they are fully compliant.