Social & Digital Content Manager, Radio Brands

Social & Digital Content Manager, Radio Brands

Help our radio brands show up better online.
We’re looking for a creative, organized, fast-moving Social & Digital Content Manager to create and manage social and digital content for our group of radio stations.
This role turns what happens on-air, backstage, at concerts, at remotes, and in the community into content people want to watch, share, and talk about.

What you’ll do

• Manage daily social content for multiple radio brands.
• Create, schedule, and publish content for Facebook, Instagram, TikTok, YouTube Shorts, station websites, apps, and other digital platforms.
• Capture and edit short-form video from studios, concerts, contests, remotes, giveaways, and community events.
• Work with Program Directors, on-air talent, promotions, sales, and digital teams to support station brands and campaigns.
• Help on-air talent create better social content, including behind-the-scenes moments, listener interaction, and personality-driven posts.
• Write captions, contest copy, headlines, and digital content that fit each station’s voice.
• Track performance and use analytics to grow reach, engagement, and audience connection.

Who we’re looking for

• Someone who understands radio, music, pop culture, social trends, short-form video, and local audiences.
• Someone who can move quickly, write clearly, manage multiple brands, and make content that feels natural to each platform.
• Someone who knows the difference between simply posting content and building a brand people want to follow.

Helpful experience

• Social media management
• Short-form video creation and editing
• Strong writing and captioning
• Content calendar management
• Basic design sense
• Canva, CapCut, Meta Business Suite, TikTok, YouTube, or Adobe tools
• Radio, media, entertainment, music, or event experience preferred

To apply
Send your resume, examples of social media work, video samples, and a brief note on how you would help radio brands grow.

Physical Requirements

• Ability to sit, stand, walk, bend, and move throughout the workday.
• Ability to operate computers, smartphones, cameras, and standard office equipment.
• Ability to travel locally and attend station events, concerts, remotes, and community appearances as needed.
• Ability to lift and carry equipment or promotional materials up to 25 pounds.
• Ability to work evenings, weekends, holidays, and flexible hours as needed.
• Ability to work in a fast-paced environment and manage multiple priorities.
• Must have valid Florida Driver’s License.

Benefits:
Full-time new hires: Eligible to participate in all Company benefit plans, including:

• Health, Dental, Vision, and HSA (effective 1st of the month after 30 days; subject to plan terms)
• Company-paid life insurance and EAP; voluntary short-term disability
• PTO (accrual-based) and company-paid holidays
• 401(k)

Equal Employment Opportunity Statement
WINK News is an Equal Opportunity Employer. We are committed to creating an inclusive environment for all employees and applicants and do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other protected characteristic in accordance with applicable laws.

*Please no phone calls or emails regarding this position.
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Southwest Florida is often praised as being one of the healthiest and happiest places in the world with miles of white-sand beaches and a dynamic community. Broadcast Center is an Equal Opportunity Employer and we are a drug-free and smoke-free environment.