Social Media Manager - Nicabanos Cigar Lounge
We are building world-class luxury brands in cigars, fine dining, and entertainment, and we’re seeking an experienced, style‑savvy Social Media Manager to lead the digital presence of our upscale Asian fusion restaurant and premium cigar lounge. This is a rare opportunity to shape one of Miami’s most ambitious premium lifestyle brands — spanning Michelin‑level cuisine, bespoke cocktails, elite cigars, and curated experiences — across digital, and live events.
What You’ll Do:
- Develop and execute an elevated social media strategy (Instagram, TikTok, Facebook, LinkedIn)
- Plan, create, and publish visually stunning, on‑brand daily content that captures our luxurious ambiance and elite clientele
- Showcase chef‑driven dishes, rare cigar collections, VIP events, and immersive entertainment
- Collaborate with in‑house creative, photography, video, and PR teams to maintain a cohesive luxury brand aesthetic
- Grow engagement and followers organically while protecting brand exclusivity
- Coordinate influencer visits, media features, and partnerships with other high‑end lifestyle brands
- Monitor performance analytics and audience insights to continuously refine strategy
Ideal Candidate:
- 3+ years’ experience managing social media for luxury, hospitality, or lifestyle brands
- Strong visual and stylistic sensibility; portfolio demonstrating premium, on‑brand content
- Skilled in Reels, Stories, Canva, Adobe Suite, and social scheduling tools (Later, Planoly, etc.)
- Deep understanding of luxury dining and cigar lounge clientele
- Exceptional copywriting and storytelling ability tailored to an upscale audience
- Miami‑based with a finger on the pulse of the city’s luxury and nightlife scene
- Highly organized, self‑motivated, and adaptable in a fast‑paced, creative environment
- Proactive problem solver with strong communication and collaboration skills
- Passionate about building high‑end lifestyle brands and staying ahead of digital trends
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