Admissions / Marketing Director

Infinite Care Consulting Services
North Miami, FL
Join the Team at PineCrest Center for Rehabilitation and Healing!

We are located at 13650 NE 3rd Ct, North Miami, FL 33161

PineCrest Center for Rehabilitation and Healing is a skilled nursing and rehabilitation facility proudly operating under new management , bringing a fresh commitment to excellence in care, teamwork, and employee satisfaction. With a renewed focus on clinical outcomes and a supportive work environment, PineCrest is building a culture where staff are valued, empowered, and given the tools they need to succeed.

We are dedicated to providing compassionate long-term care and short-term rehabilitation services to our residents, and we recognize that starts with caring for our team. That’s why we offer a comprehensive benefits package and a workplace culture rooted in respect, collaboration, and growth.

Why Work at PineCrest?

  • Supportive leadership team with a renewed vision for success
  • Positive and team-oriented environment
  • Commitment to professional development and work-life balance

Employee Benefits Include

  • 401(k) Retirement Plan
  • Medical, Dental, and Vision Insurance
  • Disability and Life Insurance
  • Generous Paid Time Off (PTO)
  • Competitive Pay Rates
  • Opportunities for advancement
  • Employee Recognition Programs

Now is a great time to join PineCrest and be a part of something exciting. Help shape the future of care in a facility where your voice matters and your work is appreciated. This role requires Florida AHCA Clearinghouse background screening.

Admissions / Marketing Director Job Summary

The Admissions / Marketing Director will be responsible for leading census development and occupancy management to achieve financial goals of the facility while also maintaining compliance in accordance with local, state and federal standards and regulations, established facility policies and procedures.

Admissions / Marketing Director Major Duties And Critical Tasks

  • Evaluates and makes recommendations to adjust admission practices.
  • Plans, develops, organizes, implements, evaluates and directs the overall operation of the Admissions department, as well as its programs and activities, in order to develop census goals while also maintaining compliance with current state and federal laws and regulations.
  • Evaluates and subsequently adjusts admission practices as needed based on reaching desired occupancy.
  • Ensures there is an open and collaborative relationship between the business office and the admissions office, both working toward shared facility goals for occupancy and collections.
  • Plans, develops and implements an external and internal census sales strategy with each admissions team member to build and maintain strong relationships with referral partners/sources such as hospitals, physicians, senior centers, department of human resources, home health agencies, hospices, etc.
  • Make recommendations to Regional Director of Business Development or Vice President of Business Development on collateral needed. Provides information to referral partners when necessary to clearly communicate the services and offerings of the facility.
  • Identifies opportunities with new referral partners/sources and develops sales strategies to build relationships and communicate the facility’s services and offerings.

Admissions / Marketing Director Required Education And Experience

  • Must have, as a minimum, three (3) years of experience with demonstrated success in census development and occupancy management in a nursing home, or other related health care facility.
  • Knowledgeable of nursing and medical practices and procedures, as well as laws, regulations and guidelines pertaining to long-term care.
Posted 2026-01-15

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