Manager, Product Digital Sales

Royal Caribbean Group
Miami, FL

Journey with us! Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group . We are proud to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.

We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International, Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations, and the best people. Together, we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests.

Royal Caribbean Group’s Digital Team has an exciting career opportunity for a full-time Manager, Product Digital Sales reporting to the AVP, Product Digital Sales .

Position Summary

The Manager, Product Digital Sales is responsible for the global trade channel digital product automation growth program (sales & service), commercial business intelligence and analytics (reporting, statistical forecast models, data mining, ROI analysis) and brand compliance for Royal Caribbean International, Celebrity Cruises and Silversea. The role is responsible for defining, designing, developing, delivering, and managing the automation growth program (sales & service) across the automation ecosystem (suite of tools, and applications, which includes the trade website – CruisingPower.com, Espresso, External Booking Tools and other B2B applications, tools & resources) with a focus on driving continuous improvement, automation growth (sales/service), conversion and online ticket revenue.

The Manager, Product Digital Sales delivers the strategic vision to elevate and grow the automation footprint across the entire ecosystem and executes plans and initiatives to target partners that have the potential to increase automation and drive operational efficiencies and deliver cost savings. Additionally, this individual is responsible for the oversight of trade brand compliance across all sales channels to monitor, enforce and resolve rebating violations, copyright, trademark infringement and domain recovery among other trade policies and code of conduct. They are also responsible for managing, coaching and development of a team of 2-3 individuals responsible for the Automation Growth program and analytics.

This Manager will embrace and align to the team’s strategic vision and key themes of Modernize our digital capabilities, Embrace automation across all facets of our business and Enhance our self-service capabilities.

Essential Duties and Responsibilities

  • Directs and manages day-to-day operations of the Automation Specialist and Analyst; ensures effective prioritization, resource use, and team performance.
  • Owns the automation growth program end-to-end: sets KPIs/targets, tracks product performance, and translates data into actionable initiatives and enhancements.
  • Leads annual and capital planning to support sales goals; develops long-range plans for the department.
  • Develops and executes strategies to grow automation, business intelligence, and the digital footprint; aligns with brand and corporate KPIs.
  • Manages trade brand compliance across all sales channels; resolves copyright/trademark issues and domain recovery.
  • Monitors external market conditions to identify opportunities and drive the e-commerce Sales & Marketing strategy across channels.
  • Partners with Sales leadership and cross-functional teams to meet mutual objectives; participates in planning models and governance.
  • Drives integrated Sales & Marketing programs for the trade site, booking tools, applications, and automation; pursues cost-saving negotiations as appropriate.
  • Serves as the primary accountable for program/product performance, quality, and trade satisfaction; analyzes opportunities and evangelizes them.
  • Aligns program/product strategy with brands and corporate KPIs; develops an integrated plan to increase automation across regions and segments.
  • Synthesizes customer, market, and competitive analyses into strategic recommendations; collaborates with IT, Revenue Management, Marketing, Trade Support & Service, Global Markets, etc.
  • Maintains product backlog and prioritizes work to increase automation and online revenue; manages multiple workstreams and stakeholder communications.
  • Oversees program/product support and maintenance; ensures teams have the tools and processes needed; monitors site performance with KPIs.
  • Drives cost savings by meeting automation targets and continuously pursuing improvements and efficiencies.

Qualifications, Knowledge and Skills

  • Bachelor's degree in a related discipline or equivalent experience.
  • 7+ years in a large enterprise environment; travel industry eCommerce experience preferred.
  • Experience across all stages of commercial business intelligence and analytics (planning, development, QA, deployment); ability to translate data into actionable insights and recommendations.
  • Proficient with Power BI, DAX, SAS, Python, SQL.
  • Familiar with web/DevOps tools (Jira, Slack, etc.) and operational web tools; web experience preferred.
  • Ability to assess, prioritize, and drive actions based on brand/department KPIs; strong strategic thinking and ability to formulate business-relevant recommendations.
  • Proactive, strategic thinker who can develop tactical solutions to achieve goals; thought leadership; trend/opportunity recognition.
  • Experienced in managing multiple stakeholders and establishing productive working relationships; strong collaboration with IT, Revenue Management, Marketing, Data Science, and external agencies/vendors; excellent written and verbal communication; ability to present to executives and cross-functional teams.
  • Experienced in managing others and leading large, multi-disciplinary teams; strong planning, project management, and leadership skills; budget management experience a plus.
  • Detail-oriented, highly organized self-starter capable of managing multiple concurrent work streams with minimal supervision; strong understanding of systems, internal controls, and ability to develop processes and procedures; negotiation skills and understanding of legal contracts.
  • Ability to thrive in a fast-paced, high-growth environment; comfortable in a complex, matrix organization with changing priorities and tight deadlines.
  • Strong interactive marketing experience; understanding of trade marketing and digital channels.
  • Excellent interpersonal skills; ability to interact with team members, partners, and all levels of management internally and externally.

We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon!

It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.

#LI-AS2

Posted 2025-09-29

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