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Head of Marketing & Digital

Acron Aviation
Saint Petersburg, FL
About Acron Aviation

Acron Aviation is a global leader in commercial aviation solutions - designed, engineered, and delivered by a team of passionate innovators redefining what’s possible in flight. From advanced avionics and flight data intelligence to world-class simulation and pilot training, we support aircraft operators and OEMs with the technology and expertise to fly safer, smarter, and more efficiently. Now, with a bold new identity, we’re building on a legacy of aviation excellence - unleashing fresh energy, modern thinking, and a customer-first mindset to meet the demands of today’s rapidly evolving aerospace industry. Welcome to Acron Aviation - where the future takes flight!

Job Title: Head of Marketing & Digital

Job Location: St. Petersburg, FL, USA

Purpose

Lead Acron Technologies’ global marketing, brand, digital strategy, and external communications to strengthen market presence, enhance customer engagement, and support commercial growth across all product lines. This role is accountable for shaping Acron’s brand identity, delivering a modern digital ecosystem, and ensuring cohesive internal and external communication that supports commercial, OEM, airline, defense, and integrator markets.

The role partners closely with Product Line Leaders, Sales, Business Development, Aftermarket, Engineering, and Executive Leadership to ensure Acron’s value proposition is consistently communicated and aligned to customer business outcomes. Reporting to the President Acron Avionics, this position drives both strategic marketing leadership and hands‑on communication and digital execution that accelerates Acron’s global commercial performance.

Essential Behaviors

#CustomerFirst – Uses deep customer understanding, analytics, and insight to drive marketing, digital, and external comms decisions.

#OwnIt – Takes full accountability for brand consistency, communication quality, and campaign effectiveness.

#SpeakCandidly – Communicates transparently with leadership, media, and partners to build trust.

#MoveFast – Executes with urgency, iterating digital and comms solutions to meet market demands.

Key Responsibilities

  • Brand Leadership – Define and maintain Acron’s global brand strategy, identity, and value proposition.
  • External Communications – Lead PR, media relations, corporate announcements, crisis communications, and executive visibility.
  • Digital Strategy & Execution – Oversee website, digital channels, portals, SEO/SEM, and analytics.
  • Campaigns & Lead Generation – Build integrated campaigns supporting product launches, events, and strategic pursuits.
  • Customer Insights & Market Intelligence – Lead VOC programs and competitive analysis.
  • Leadership & Governance – Build the team, manage budgets, oversee agencies, and establish brand governance frameworks.

Core Capabilities

  • Customer Engagement & Communication Excellence
  • Digital Innovation & Analytics
  • External Communications & Media Management
  • Opportunity Development & Growth Enablement
  • Voice of Customer & Market Insight
  • Brand & Content Excellence
  • Digital Ecosystem Management
  • Cross‑Functional Collaboration

Role Expectations

  • Marketing Strategy – Build integrated global marketing and communications plans aligned with product line goals.
  • Digital Transformation – Implement a modern digital architecture enhancing customer experience and media visibility.
  • External Comms Leadership – Manage reputation, media engagement, PR strategy, and crisis communication readiness.
  • Product Positioning – Produce customer‑centric messaging.
  • CRM & Analytics – Enhance segmentation, reporting, and data quality.
  • KPIs – Brand engagement, digital performance, media coverage, sentiment, MQLs, pipeline contribution, ROI.

Qualifications

  • Bachelor’s degree – an MBA is helpful
  • 10+ years senior marketing or communications leadership experience, preferably in aviation, aerospace, or defense.
  • Proven track record in brand strategy, digital ecosystems, and external communications.
  • Experience in PR, media relations, crisis management, and corporate positioning.
  • Strong understanding of CRM, SEO/SEM, automation platforms, analytics, and media strategy.
  • Exceptional communication skills and leadership presence.
Posted 2026-02-18

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