Territory Manager Florida

Cordialsa Usa
Miami Lakes, FL

Territory Manager Florida

Department: Sales

Territory: Florida

Mission

The Territory Sales Manager is responsible for understanding, directing, and developing all aspects of sales, sales routes, and customer development to achieve sales objectives within the territory. Through effective coaching, training, and motivation of the assigned region, the Territory Manager will lead sales efforts, execution, and profitability initiatives. This role is results-oriented and accountable for executing the go-to-market strategy.

Key Responsibilities:


  • Develop and execute sales and marketing strategies.

  • Manage budgets.

  • Achieve KPIs.

  • Grow business.

  • Lead sales activities.

  • Ensure team productivity.

  • Utilize data for growth.

  • Build customer relationships.

  • Increase market share.

  • Recruit and develop sales personnel.

  • Contribute to forecasts.

  • Manage accounts receivable.

  • Identify new business.

  • Monitor competition.

Requirements:


  • Experience with Distributors

  • Management of Microsoft Office (Excel, Power Point, etc.)

  • Business mathematics.

  • Strong analytical, communication, and negotiation skills.

  • Ability to work collaboratively.

  • Retail experience and some travel required.

  • Understanding of financials.

Reports to: Managing Director

Network:


  • Internal: Grupo Nutresa executives, Marketing, HR, Sales Admin, Operations, Finance.

  • External: Customers, Demo companies, Retail account personnel.

Education: Bachelor’s Degree in Business, Marketing or equivalent.

Experience: Minimum 5 years in sales & customer management in CPG preferred.

Other: Authorized to work in the US, Bilingual Spanish/English.

Adaptation Period: 6 to 8 months

KPIs:


  • Sales Performance

  • Ebitda Territory

  • Logistic Cost

  • Distribution Cost

  • Trade Marketing Spending

  • Account Receivable Turnover & Aging

  • Sales Strategic Brands

  • Inventory Turnover & Aging

  • Distribution Coverage

  • Sales Effectiveness & Frequency

  • SKUs/Purchase Order & by Month

  • Leadership

  • Brand statistics per Salesperson.

 

Posted 2026-02-07

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