Manager, Label Operations - Miami Beach, 33139

Universal Music Group
Miami Beach, FL

Manager, Label Operations - Miami Beach, 33139, United States of America

How we LEAD:

The Manager, Label Operations is a key partner to the VP of Label Operations and the core label team. This role sits at the intersection of marketing, data, and project managementoverseeing day-to-day marketing operations, driving data-informed decision making, and ensuring campaigns are delivered efficiently, on time, and on budget.

You will be responsible for building and maintaining reporting, coordinating cross-functional workstreams, and providing actionable insights that support artists and releases across the label.

How youll CREATE:

Operations & Planning

  • Partner with the VP, Label Operations and label leads to translate release plans into clear operational roadmaps, timelines, and deliverables.

  • Coordinate cross-functional workstreams (marketing, commercial, digital, creative, A&R, etc.) to ensure campaigns are aligned, resourced, and executed according to plan.

  • Track campaign milestones, dependencies, and approvals; identify risks early and drive solutions with stakeholders.

  • Ensure campaigns are executed within agreed budgets and timelines; flag variances and escalate issues as needed.

Data, Reporting & Insights

  • Build and maintain a marketing data strategy that delivers timely, accurate, and relevant information to the core label team.

  • Lead the collation, reporting, and tracking of data from DSPs and other platforms (social, CRM, content, etc.).

  • Define and refine KPIs to measure performance by DSP, platform, territory, and at aggregate label level.

  • Develop and maintain dashboards and recurring reports (weekly, monthly, campaign wrap) for marketing and label leadership.

  • Analyze performance data to identify trends, opportunities, and risks; translate insights into clear recommendations for marketing, commercial, and audience teams.

Process & Workflow Optimization

  • Document and optimize marketing operational processes, tools, and best practices across the label.

  • Champion standardization of reporting formats and campaign tracking to improve visibility and efficiency.

  • Partner with internal tools/tech, data, and commercial teams to enhance data pipelines, reporting tools, and workflows.

  • Help onboard and train internal stakeholders on processes, tools, and reporting.

Company Management & Communication

  • Serve as a central point of contact between label operations, marketing, commercial, and other key departments.

  • Prepare and deliver clear presentations and updates for internal meetings and leadership reviews.

  • Communicate progress, risks, and key learnings across teams to ensure alignment and transparency.

Bring your VIBE:

  • Bachelors degree in entertainment, business, marketing, operations, analytics, or related field preferred.

  • 35+ years of experience in digital marketing, marketing operations, or label operations at a record label, DSP, or relevant media/entertainment company. (2+ years minimum in a data-driven marketing role.)

Skills & Competencies

  • Data literacy: Strong ability to interpret consumption, campaign, and audience data; comfortable working with dashboards, spreadsheets, and reporting tools. Able to convert data into clear insights and actions.

  • Project & campaign management: Proven ability to plan, organize, and manage multiple projects simultaneously across internal and external stakeholders, delivering on time and within budget.

  • Digital & platform knowledge: Solid understanding of the digital music ecosystem (DSPs, social platforms, content formats, fan engagement tools) and how they work together in modern marketing campaigns.

  • Operational mindset: Proactive in building structure, process, and documentation; comfortable in a fast-paced environment with shifting priorities.

  • Communication: Excellent verbal and written communication skills, including experience presenting findings and recommendations to diverse audiences.

  • Organization & detail: Highly organized, detail-oriented, and diligent with follow-up and deadlines.

  • Adaptability: Able to quickly pivot, reprioritize tasks, and embrace change based on campaign performance or business needs.

  • Collaboration: Strong interpersonal skills and the ability to build trust and alignment across marketing, commercial, and creative teams.

Posted 2026-05-13

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